clap for brazil
Creative Lead | Writer
How do you stop Zika from spreading? Well, you ask people to put their hands together to crush the problem and turn it into a movement. Led by Ivette, the Beyoncé of Brazil, we literally turned a scary subject into a joyful song and dance. Which Brazilian won’t clap and dance?
The song received massive airplay from television and radio channels. All voluntary.
We didn’t write an ad campaign. We created a song around a zika prevention label.
![](https://paulcansolve.com/wp-content/uploads/2017/11/clapforbrazil.png)
![](https://paulcansolve.com/wp-content/uploads/2017/11/clapZika-Board.jpg)
![](https://paulcansolve.com/wp-content/uploads/2017/11/clap_1000.png)
![](https://paulcansolve.com/wp-content/uploads/2017/11/clap7_1340_c.jpg)
![](https://paulcansolve.com/wp-content/uploads/2017/11/clap9_1340_c.jpg)
![](https://paulcansolve.com/wp-content/uploads/2017/12/clap-influencers.jpg)